This document outlines a significant shift in the CM® design concept. In light of the increasing prevalence of fakes and counterfeits, it is imperative to establish distinctive design principles that are difficult to replicate, allowing me to maintain my unique position in the belt industry.
The goal is to create belts that are recognisable from all angles, elevating the design to encompass formal, casual, individual, and collectable elements. This new design will serve as a contemporary icon; a culmination of 19 years of development. Unlike traditional belts that draw attention to the front, this design concept will focus on the back while still incorporating intricate details throughout, ensuring unmistakable recognition of CM® belts.
The official date regarding the first CM® belt featuring the new design principles and concept is scheduled for release on March 1, 2025, 8pm.
"STATEMENT"
[CM®]