The mod-driven melodies that inspire CM® belts, music is a high percentage of the time where ideas start. "PLAY" by CM® showcase musicians and bands that influence the creative design process of our belts. The platform has gained popularity for its unique approach to combining fashion and music, creating a blurred line between the two art forms.
CM® endorses “PLAY” campaigns and concepts to celebrate music and the brand’s connection to it, as well as a way to create cultural experiences. These performances are streamed on the CM® website and social media platforms.
