"FAKE"

"FAKE"

[CM®]

We’ve always enjoyed the mocking of fake belts. From that comes this sticker wall in the studio; half serious, half humorous. It’s playful, ironic and for this photo we removed the current counterfeit stickers. 

The sticker wall becomes conversation. A witty commentary on the brand’s constant battle with counterfeit culture. An inside joke that only lands if you’ve ever touched the real thing. It admits the truth: Christian MacLeod has become one of the most counterfeited belts in golf.