"ATTENTION TO DETAIL"

"ATTENTION TO DETAIL"

[CM®/STCKMN]

Thanks to Chris Wilson at Stckmn; who has always understood how my mind works, sometimes before I’ve even finished the thought. When we sat down to form the belt tour trademark inspired by travel and passport stamps, it did not arrive fully formed. It moved, it shifted, it went through rounds, revisions, refinements, each one shaving off something unnecessary or sharpening what mattered. How far into the details we go. In the final round, we landed on position number six.